Domain Authority, what you need to know.

Domain Authority, what you need to know.

What is Domain Authority, and do I need to know it?




A website's domain authority (also referred to as thought leadership) describes its relevance for a specific subject area or industry and how search engines rank websites within that industry.




Domain Authority is a Search Engine Ranking score developed by Moz. This relevance directly impacts its ranking by search engines, trying to assess domain authority through automated analytic algorithms. The relevance of domain authority on website listing in the SERPs of search engines led to the birth of a whole industry of Black Hat SEO providers, trying to forge an increased domain authority. The ranking by major search engines, e.g., Google’s PageRank, is agnostic of specific industry or subject areas and assesses a website in the context of the totality of websites on the Internet. The results on the SERP page set the PageRank in the context of a specific keyword. Even websites with a low PageRank can achieve high visibility in search engines in a less competitive subject area. According to Wikipedia, the highest ranked sites that match specific search words are positioned in the first positions in the SERPs.



Does the Website’s Domain Authority Affect the backlink?




Yes, The domain authority of the website you are setting up the backlink on definitely affects the “rating” in Google's and other search engines' eyes. Higher-ranked DA backlinks will improve your website's domain authority faster.



What are the top-ranked DA directories sites in Australia?




Below is a list of Top Australia Business Directories for Local SEO


Local Business Directory - Domain Authority




Apple Maps 100




LinkedIn Business 98




Facebook Business 96




Google My Business 92




FourSquare 92




True Local 84




Gumtree 76




Infobel 58




Yellow Pages 57




BrownBook 57




Yelp 56




Bing Places 54




White Pages 54




Hot Frog 51




ShowMeLocal 50




Start Local 48




One Flare 47




Enroll Business AU 46




Word of Mouth 40




dLook 40




Aussie Web 31




Cylex 20



Do you “rate” your backlinks at CSNA?




Yes, we do; the backbone of SEO, Backlinks are one of the essential parts of SEO behind the content. However, unlike other agencies, CSNA rates and ranks all backlinks (outside local citations) via their Domain Authority and doesn't just charge for linking your site on new or shallow DA ranking sites.



What's Next?




Stay tuned for part 2, where we detail backlinks, the good, the bad and the fantastic backlinks.




 If you are looking to improve your domain authority, then make sure you visit us at www.csna.com.au


CSNA
https://csna.com.au/2022/07/30/domain-authority-what-you-need-to-know/

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